Consulting, Branding and printing
NOORSOLAR is a company that imports and markets a wide variety of light bulbs. The company needed a clear, simple and powerful logo to properly communicate with their customers and prospects. The necessity for light is essential in all aspects of everyday life. We can light our rooms with different sources such as the sun, lamps, and candles. When we don't have a natural source of light we use a variety of man made sources such as lamps, which need electricity. Ben’s approach was to use a dark room, a lamp, the sign of electricity and the letter ’N’ to create a memorable and powerful logo to represent the company and communicate with their target market.